Twitter is adding a new prompt to users’ timelines to help promote the ongoing COVID-19 vaccination effort, giving users all over the world access to the “latest vaccine info” in their country. On the iOS and Android apps, the new notice appears as a large, unmissable box at the top of users’ Twitter feeds, urging them to “make sure you have the most up-to-date information on the coronavirus (COVID-19) vaccinations.”
At least in the United States, tapping that link takes you to a new Twitter event page with vaccine information, presented as a series of collected tweets from organizations such as the World Health Organization (WHO) and the Centers for Disease Control and Prevention (CDC).
The guide is divided into several sections, including information on vaccine efficacy, potential side effects, pregnancy advice, and more.
As COVID-19 vaccinations become more widely available, we want you to have access to the latest vaccine info in your country.
This week you’ll see a prompt in your timeline that links to sources about vaccine safety, efficacy, and news from public health experts.
— Twitter Support (@TwitterSupport) April 26, 2021
It’s the latest effort by a major tech firm to promote COVID-19 vaccines and provide users with useful and accurate information. For example, Facebook recently added vaccination information by state to its News Feed for US users, and YouTube is running a PSA ad campaign to encourage people to get their shots.